Nike Unlimited Unleashed 


2016  Retail Fashion/Sports, Hong Kong
Art Director @ Ogilvy HK

Localization of Nike's global 'Unlimited Unleashed' campaign. Selecting local athletes to advocate the campaign concept and develop visuals that matches the global campaign standard and requirements. During this campaign I am responsible to art direct multiple photo shoots, work with talents and KOLs and work with sports photographers to generate social contents.



Selected Works

OnePlus LifestyleArt Direction

Swire - Taikoo LiArt Direction | Advertising

OnePlus VIBranding

Huawei SmartphoneBranding, Social Content

Swire - IndigoArt Direction | Advertising

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