OnePlus 

LIFESTYLE PRODUCTS ART DIRECTION

2014-15 Mobile Technology Startup, Shenzhen
Senior Designer

Other than mobile devices, OnePlus also offers a selection of lifestyle products. Rather than a technology company, OnePlus also strives to become a lifestyle brand. My role as an art director is responsible for generating creative visuals that aligns with the OnePlus brand image and at the same time be able to reflect each individual product and its highlights.

HARDGRAFT FELT SLEEVE

Collaborating with Hardgraft, a renowned lifestyle accessories brand that covers everything from tech cases, small leather goods, travel bags, casual footwear, headwear and clothing. Hardgraft desgined a felt sleeve dedicated to OnePlus' mobile devices. 

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HARDGRAFT LEATHER SLEEVE

The Hardgraft leather sleeve for the OnePlus Two. 

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